Monday, April 11, 2011

[Jun Kwon] - Response 5

Bacon salt, as we can interpret from the name, it is not just another product. There is some attractiveness that is appealing some bacon enthusiasts will give at least a second look when they shop at grocery store. Many brilliant and creative ideas that has such potential as Bacon salt comes in our mind time to time. However we often miss an opportunity to develop further or pass it onto the "right hands". The inventor of this product refers them self as being lucky. I agree with them because they were there together to think about and moved on to action required.

As most investors do, I would be interest in looking at numbers first. How large is market demand, production line costs, investment return, and their ambiguity. I personally skeptical about those “never seen before” products. Just like “As seen On TV” products. Ideas are good, but product is far from conventional products that people are questioning about the product. I’d rather invest on premium imported sea salt for high class people, who actually spends money for such products.

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